
Healthcare marketers shouldn't have to choose between performance and compliance. Vibe's integration with Freshpaint — the healthcare marketing platform trusted by 200+ providers, payers, and digital health brands — adds self-serve streaming TV to the full-funnel mix, with server-side tracking that keeps PHI out of the ad stack.
How Vibe + Freshpaint work together
HIPAA-safe by default Freshpaint strips, hashes, and de-identifies PHI before conversion data ever reaches Vibe — a privacy layer that keeps your full marketing stack BAA-covered end to end.
Server-to-server tracking Appointments, leads, calls, and signups flow via Vibe's S2S endpoint. No client-side pixels touching regulated data. Set up in minutes with your Vibe pixel ID.
CTV without the trade-offs Healthcare CTV spend is growing fast, but most platforms force a choice between performance optimization and HIPAA risk. The integration removes the trade-off — optimize against real conversions, not blind impressions.
Freshpaint’s Healthcare Privacy Platform empowers healthcare companies to use the industry's best marketing tools while remaining compliant with a growing list of privacy regulations like HIPAA.